Modern headshot METHOD™
Most photographers think headshots are dead.
Only the cheap ones are.
01
You squeeze them in between family sessions and charge $150 because they “only need one image.” Booking one headshot at a time is the only way you know how to make it work.
02
You want a premium headshot offer that books out, pays well, and runs on repeat. There is a way to run headshot sessions exactly like that. You’ve just never been shown how.
Then more AI profile pictures show up in your feed and another $99 Groupon ad pops up in town. The panic is not quiet anymore.
Introducing
Three kinds of headshots.
Only one is built to carry a studio.
the cheap one
The corporate headshot
One static setup, a hundred faces before lunch, cookie-cutter every time. The client buys the single photo they came for and forgets your name. A race to the bottom you can't win.
the best of both
The Modern Headshot Event™
Premium without the overwhelm, built for multiple clients in one day, so it stays accessible for them and profitable for you. It's the session that turns into a system. The most consistent, high-margin thing on your calendar, without running you into the ground.
This is the backbone of our studio. We're handing you the whole blueprint.
the whole production
The full branding session
Fifteen outfits, three locations, props, the dog. A fitting experience for the right client. The problem is filling it, so your calendar swings between feast and famine.
WINS ARE WINNING
$7,697
Nicole’s first event
$38,400
Breanne’s first event
$3,230
Darwin’s first event
WHAT YOU GET
Everything you need
to replicate the Modern Headshot operating system inside your own studio
The Curriculum
6 modules, 40+ lessons. Marketing, pricing, booking, the shoot, the sale, and the follow-up that turns one client into a lifelong one.
The Workbook
80 fillable pages, weekly assignments + your custom blueprint 2-pages so you’re not just taking notes, you're designing your premium headshot offer step by step, until the whole thing lives on a single page you can run from.
PRIVATE FACEBOOK COMMUNITY
A members-only group of photographers who are actively building this. You’ll share wins, swap advice, and work through the real questions together.
Six‑module curriculum takes you no real headshot offer to a booked and repeatable day. Self-paced with life-time access.
headshot day demos
6 modules, 40+ lessons. Marketing, pricing, booking, the shoot, the sale, and the follow-up that turns one client into a lifelong one.
Plug and Play Tools
Over 20 ready-to-use tools you can put to work the same day. Booking and sales scripts, every email template you need (onboarding, confirmations, follow-ups), gift certificate templates, even a full walkthrough of building your website.
12 Monthly coaching calls
You’ll receive lifetime access + all future updates, so that you’ll always have the latest strategies, tools, and resources at your fingertips.
Modern Headshot Lookbook
We sell this on its own. When a client says “I just need one,” it usually means they do not know how they will use anything else. Instead of talking them into more, this shows them how their images work across their brand. You brand it to your studio, send it before the session or open it during the sale. It is one of the best selling tools in the system.
PLUS
Premium Selling Tools
These will do the selling job for you without actually selling.
Posing Guides for men and women
Built from real client sessions so you are never stuck, and always have an idea that fits the person in front of you and builds real variety into each session.
-Joanna G.
Outfit Guides for men and women
Ready to send before the shoot, with the exact wardrobe ideas we use in our studio, so clients stop stressing about what to wear and walk in looking polished and on‑brand.
Our students report skipping 30 to 50 hours of staring at a blank screen and trying to invent all of this from scratch.
"This class is worth every single penny. Honestly, it should be more expensive."
bonus • first cohort only
Posing is the part most photographers dread. It is also the part your clients feel the most.
So everyone in this cohort is invited to a live Posing Psychology Masterclass with us. About four to five weeks in, once your offer and workflow are in place, we get on Zoom and go deep.
You will learn how we read the person in front of us and guide them into expressions that actually look like them. How posing a man is different from posing a woman. What to say, what to never say, and why "relax" and "give me a big smile" almost always backfire.
We build poses from emotion first and body mechanics second, with real examples from our own sessions and our students' work, so you finally understand why your people look stiff, flat, or terrified, and how to get something that actually feels like them.
A full three-hour live masterclass: teaching, demos, and plenty of Q&A, plus edited recordings from our earlier posing sessions and the full presentation.
The replay is saved in your portal, so you don't miss a thing if you can't make it live.
The Live Posing Psychology Masterclass
Only available with this very first cohort
more proof that the system works:
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“completely fallen in love”
"I didn't even want to do headshots. I didn't know how to pose anyone. Now I've booked clients, built a portfolio, and completely fallen in love with them."
- Joanna G.
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“I've found my calling.”
"I've found my calling. I set my own prices now, to attract the clients I want. The transformation didn't just happen in my work. It happened in me."
- Claudia M.
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“One session that closed at $1,500!"
A modern headshot session that closed at $1,500. I've made big sales in family and seniors, but never on a single-person headshot.
- Samantha H.
Our 90‑Day “Do The Work” Confidence Guarantee
We have run this system in our own studio for ten years, and we have watched hundreds of photographers build it into theirs.
Go through the program. Build your offer. Put it to work. If you do the work and you do not feel more confident running premium headshot sessions, email us within 90 days of purchase and we will refund you in full.
We only ask one thing: actually do the work. The simple details are in our terms.
Join the launch cohort
You get the full Modern Headshot Method curriculum, the live demos, the workbook and your Blueprint, the 20+ plug-and-play tools, the Lookbook, the posing and outfit guides, 12 months of live coaching with us, the private community, and the live Posing Psychology Masterclass.
In this industry, the default is death by a thousand random courses. A lighting workshop here. A posing mini there. A “marketing for creatives” course that never mentions headshots. You spend more over time, and you still end up alone, trying to stitch it all together in a Google Doc that never becomes a real offer.
Modern Headshot Method gives you the whole operating system in one place, built to work together and tested on real clients in a working studio.
One-time payment of
$999
Three payments of
$379
frequently asked questions:
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The program runs live for 6 weeks, with an intro class on September 11.
Classes are approx. 90-min long and held Mondays and Thursdays at 11am EDT (New York time).All the replays will be posted by the end of the day.
Mondays → Core lessons
Thursdays → Practical assignments + Q&A
KICKOFF SESSION:
Thursday, Sept 11 @ 11am EDT (Intro + bonus training)WEEK 1
Monday, Sept 15 @ 11am EDT
Thursday, Sept 18 @ 11am EDTWEEK 2
Monday, Sept 22 @ 11am EDT
Thursday, Sept 25 @ 11am EDTWEEK 3
Monday, Sept 29 @ 11am EDT
Thursday, Oct 2 @ 11am EDTWEEK 4
Monday, Oct 6 @ 11am EDT
Thursday, Oct 9 @ 11am EDTWEEK 5
Monday, Oct 13 @ 11am EDT
Thursday, Oct 16 @ 11am EDTWEEK 6
Monday, Oct 20 @ 11am EDT
Thursday, Oct 23 @ 11am EDT -
Most courses teach either the business side or the technical side. We teach both — because if you want premium results and premium sales, you need a system and skills that connect the two from start to finish.
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This training is for you if you’re ready to ditch one-and-done corporate headshots and get advantage of a plug-and-play system that attracts high-quality clients and actually sells.
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If you know your camera and you’re looking to build a high-end experience that sells, you’ll do great. Whether you’ve done headshots before or are adding it as a new offer — we’ll walk you through every part of the process.
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Yes! You’ll get lifetime access to all the recordings, templates, and any updates we add in the future.
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Because this is a high-touch, hands-on live training with direct access to us, we’re not able to offer refunds. The price is already far below the actual value of the program, so please make sure it’s the right fit before joining. If you have questions, email yulia@lenspreneuracademy.com and we’ll be happy to chat.
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No, this course is focused on the business, strategy, and workflow behind premium headshot sessions: marketing, booking, photoshoot structure, posing, sales, delivery.
Your lighting style is totally up to you. If you want our full lighting system, check out Studio Lighting Bootcamp™.
MEET YOUR COACHes
HEY! We’re Igor & Yulia
Hi, we’re Igor and Yulia — entrepreneurs, business owners, and portrait photographers, running Pure Fotografica, our Florida-based studio focused on creating timeless, emotional images for families, headshots, and personal branding.
Over the years, our Modern Headshot Events have become one of our most consistent and profitable offers — booking easily, attracting premium clients, and running so smoothly we can repeat them again and again.
Now we’re putting that exact system into your hands, so you can create high-value headshot events in your own studio. We’re here to guide you every step of the way.
Imagine…
your headshot sessions are sold out, your clients are excited and you’ve got a system so smooth, you actually look forward to the shoot.
That’s what Modern Headshot Method™ is about. It’s not theory. It’s a proven blueprint for headshot days that book fast, sell big, and keep premium clients coming back.
Let’s make it happen.
Contact us
Contact us
Wondering if Modern Headshot Method™ is right for you?
Reach out to us at help@lenspreneuracademy.com with any questions.
©Lenspreneur Academy 2025